slewing ring bearings the construction machinery market downturn great influence on the bearing

The size of the bearing industry is growing at double-digit annual growth rate of rapidly growing. However, in this era of the brand in the industry to get the fight to survive, many enterprises of China's bearing industry is also ready to welcome the "brand era" coming ready?
What is a brand?
Good product allows you to value for money, but it allows you to do the brand value for money!
This is a "brand era," said the first decade if we are laying the foundation for the quality of products, so after a time, we should make the brand on the basis of the product, otherwise conical bearing companies do not have a competitive advantage, profit margins than others, but . You know, the average profit margin of China's bearing industry is only about 5%.
Recalling the development process of China's bearing industry, "fifteen", "during" the entire industry, technological progress is obvious, plus Bearing Industry Association, the industry wind power bearing engaged in a technical research, the life of the product, reliability, noise and material technology was a great improvement, especially small and miniature bearings, Jiangsu and Zhejiang Provinces produced small miniature bearings and product quality comparable to Japan. But later, due to the increasing competition among enterprises, some companies are reluctant to put a special technique to share with colleagues, some progress is slow.
In 2012, the construction machinery market downturn great influence on the bearing, 1 to December, China's bearing industry sales fell 6%, profits fell 25%. But the economic crisis is also an opportunity, many companies from 2009 onwards began to abandon the low-end products, research and development to proceed in large bearings.
Will become a trend in the future manufacturing services, according to the Chinese bearing industry plan, "Twelve Five", revenue from services will account for about 25% of the main business income.